Allianz PNB Life, Manila City Mayor Moreno inaugurate bike rack installation inspired by Memories of Growing Up in Manila
MANILA – As the country begins the celebration of the National Flag Day today, Allianz PNB Life and Manila City Mayor Francisco “Iskho Moreno” Domagoso inaugurated bike racks designed to showcase memories of growing up in Manila.
Designed to encourage a culture of cycling among Filipinos and stir local tourism, each bike rack was creatively designed to reflect the place where they were installed.
“This project is different. Not only is it helpful; its design has a cultural significance that can gain the attention of visitors, especially tourists,” Domagoso said in Pilipino.
The bike rack art installations were launched during the country’s commemoration of the “Araw ng Watawat” at the Kartilya ng Katipunan, where one of the bike racks is located.
The event coincided with the beginning of the celebration of the 450th Founding Anniversary of the City of Manila.
Mayor Domagoso was joined by Manila Vice Mayor Maria Sheilah “Honey” Lacuna-Pangan, MD, Alexander Grenz, President and Chief Executive Officer, Allianz PNB Life; Gino Riola, Chief Marketing Officer, Allianz PNB Life during the launch and celebration.
Simultaneous inaugurations were also help in three other locations of the bike racks Rajah Sulayman Park along Roxas Blvd., Malate, Manila; Plaza Roma in Intramuros and Liwasang Bonifacio, Ermita, Manila.
“I’m very proud that we’re able to launch it here today, and I’m even more honored that we also have the opportunity to add art to this beautiful city and help bring it back to the old glory. Again, big thank you to the City of Manila. A big thank you also to all the front
liners, to the employees of the city who all work hard during the pandemic, who went beyond and above to support the communities,” Grenz said.
Allianz also donated personal and health insurance to 500 city hall employees and frontliners of Manila. These included personnel under the Office of the City Mayor who are directly on the frontlines taking care of the districts. They received accidental death, dismemberment, and disability benefits and a coverage of up to P100,000.
The bike racks and art installation in Manila were designed by Mark Wesley Pahate, true-blue Manileño himself.
Pahate was born and raised in Tondo and acquired Advertising Arts degree from the University of Santo Tomas in España, Manila.
An advocate of street art, Pahate was an associate creative director at McCann World Group and Harrison Communications before he started his own boutique agency, Eggshell.
Tabak bike rack at Kartilya ng Katipunan commemorates the bravery of the Katipuneros. It was placed near the monument of hero Andres Bonifacio holding a tabak.
The Maya bike rack is inspired by the little bird that once flew in abundance over the city’s parks and churches.
At Rajah Sulayman Park, where one sees the Manila Bay from across Roxas Blvd., the Alon bike rack will stand as a remembrance of the city’s historic and beautiful sunset.
The Kalesa bike rack at Plaza Roma in front of the Manila Cathedral in Intramuros is a reminder of how horse-drawn carriage used to rule the streets during earlier times.
Allianz PNB Life launched its Ride Safe campaign in 2020 with the hope of promoting the use of bicycle as a sustainable solution to the mobility problem due to the pandemic. (Melo M. Acuña)
Allianz PNB Life President and Chief Executive Officer Alexander Grenz (extreme left), Manila Mayor Francisco "Iskho Moreno" Domagoso at the Kartilya ng Katipunan, Ermita, Manila for the inauguration of bike racks at four different locations in the city in time for the beginning of the National Flag Day Friday morning. (Contributed photos)